GDPR: What the Hell is Legitimate Interest?

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GDPR: What the Hell is Legitimate Interest?

Register for Napier's webinar and join us as we explore legitimate interest and how you can use it to deliver better marketing campaigns. We cover: 

  • How does GDPR affect B2B companies?
  • Does GDPR really require opt-in?
  • What is legitimate interest?
  • How does GDPR treat sales and marketing differently?
  • How can I use legitimate interest to run better campaigns?
Presentation by
Mike Maynard

Duration
45 minutes

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