The Great GEO Gold Rush

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The Great GEO Gold Rush 

Don’t fall into the trap of the GEO Gold Rush. Register for Napier’s webinar where we explore how search is evolving and how it's affecting B2B marketing strategies today.

This webinar is designed for people who want to learn about GEO (AEO) and understand the most common ways to optimize content. For those already using GEO tools, the material may be more foundational, but it provides a useful overview of common best practices.

You'll discover:
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  • What’s happening with search? 
  • AI vs search 
  • How to measure GEO 
  • How to get into AI results 
  • GEO Tools 
Presentation by
Mike Maynard

About the Presenter:
Mike is the Chairman of Napier, a PR and marketing agency for B2B technology companies. He is a self-confessed geek who loves talking about technology. He believes in combining the measurement, accountability, and innovation that he learned as an engineer with a passion for communicating through PR and marketing campaigns.

Duration
45 minutes

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